This feature is limited to our corporate solutions. Please contact us to get started with full access to dossiers, forecasts, studies and international data. Skip to main content Try our corporate solution for free! Single Accounts Corporate Solutions Universities. As of May , apps from U. In contrast, the average number of downloads for all apps was Loading statistic Show source. Download for free You need to log in to download this statistic Register for free Already a member?
Log in. Show detailed source information? Register for free Already a member? More information. Other statistics on the topic. Profit from additional features with an Employee Account. All of the top apps are used for different purposes and could be used on a daily basis. There is nothing wrong with shooting for the stars. You can still build a mobile commerce app for your business and have plenty of success. But it would be an uphill battle, to say the least, if you wanted your app to be the next Amazon.
Can you build an app with GPS map services? But will it surpass Google Maps? Probably not. Even with a smaller mobile app market share, Apple users still spend more money. But Apple users still dominate app spending, at nearly double the rate of Android users. Technology usage varies by generation. Mobile app usage is no exception. You probably assumed that younger generations spend more time using mobile apps than people who are older. If so, that assumption was correct. As you can see from the graph, people between the ages of spend about 1 hour and 15 minutes per day using mobile apps.
Even mobile users over the age of 65 spend close to an hour mobile apps every day. Not all mobile usage is created equally. In addition to the differences between operating systems, the usage will also vary by the type of mobile device that people use.
People have smartphones, tablets, desktop computers, and laptops. You can even access content and apps from smart TVs, watches, smart home devices, and smart vehicles. But there are certain categories that are dominated with smartphone app usage.
These are the top categories that people turn to their smartphones for. Logically, it makes sense. People need to access maps and GPS services on the go, so a smartphone is obviously the best choice.
People have so many ways to buy online, yet they still choose to use smartphones at a high rate. News and information is another category that jumps out at me. If you recall from earlier, there are twice the number of smartphones worldwide than tablets 2. But tablet usage is starting to catch up with smartphones.
People download more apps on their smartphones and use more smartphone apps on a monthly basis. However, tablets outperform smartphones by a hair when it comes to paid apps or subscription purchases via an app.
This could be a category that tablets will continue to control in years to come. While tablets may not be as popular as smartphones, they are used for specific purposes. If you compare this graph to the previous one, you could conclude that a user is more likely to pay for gaming apps that are installed on a tablet.
Since tablet screens are larger, the gameplay and user experience will be enhanced. Like nearly everything else, behavior changes by location. This same concept can be applied to app usage. But other emerging markets like India, Indonesia, and Brazil are all seeing high growth rates as well. As technology advances and becomes increasingly accessible in emerging markets across the globe, the potential for targeting international consumers with an app can be appealing for certain businesses.
In many ways, this graph mirrors what we saw previously. As downloads rise in India, it makes sense that users would spend more time using apps. There is one thing that remains consistent across the board for each of these countries.
The time spent on mobile apps is growing each year. Take a country like Italy, with a fraction of the population compared India. Android dominates the global market share. Mobile apps are part of our daily lives. Even though mobile usage and penetration are at an all-time high, every piece of data that we analyzed shows we are still trending upward. This is encouraging for anyone who has a mobile app or plans to build one.
So use this guide as a reference to help you understand the mobile app industry from a download and usage perspective. Our easy-to-use platform allows you to create an iOS and Android app simultaneously, without writing a single line of code.
What metrics are you tracking to measure the usage statistics for your mobile app? Sign in. Users need to download your app.
Users need to use your app. Apps have also played a part during the coronavirus pandemic that has shaped , helping to facilitate social distancing and contact tracing for example. The market for these apps is about as big as they come. It is estimated that the global number of smartphone users will rise to 3. If we looked at it in terms of devices, there are more connected mobile devices in the world 7.
Emerging economies are catching up. Download our premium app data report Get our comprehensive report with 67 charts and individual data points covering up to date revenue, user and benchmark data for the app industry.
These figures are growing every year, and along with it, the market for mobile apps. In the below report, we have gathered specific data relating to app downloads and usage. These are intended to give us a better idea of just how many apps are being downloaded every year, which of these are most popular, and how they are being used.
0コメント